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Customer Relationship Management (CRM)

part of the Apprise® Distribution product line, by Apprise Software, Inc.

Want more information on Apprise® Distribution?
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Apprise Distribution offers an optional, easy-to-use, integrated CRM package through Microsoft® Business Solutions CRM, which enables you to effectively and efficiently manage your customer relationships with real-time sales and support collaboration, streamlined lead and sales activity management, integrated customer correspondence management, and centralized issue management, routing, and tracking.

Key benefits include:

  • Increased sales performance
    • Capitalize on more sales opportunities through automated lead routing management and sales activity management.
    • Leverage customer specific product, pricing, and discounting information to efficiently provide customer quotes.
    • Utilize integrated contract management, sales literature, and customer communications to streamline sales processes and reduce sales cycle times.
  • Improved customer satisfaction
    • Deliver consistent and efficient customer service by providing personnel with real-time access to complete, centralized account history and information.
    • Reduce issue closure times with streamlined case management from issue receipt to issue assignment and resolution.
    • Quickly resolve common support issues by implementing a collaborative, searchable knowledge base.
  • Productivity and efficiency gains
    • Rule-based sales process and workflow management enables efficient selling and ensures that exceptions and escalations are quickly routed for appropriate action.
    • Integrated customer correspondence simplifies customer communications and follow-up activities – freeing up valuable sales and support resources and time.
    • Automated issue queuing, routing, and management streamlines the handling and resolution of service issues.
  • Enhanced profitability
    • Leverage comprehensive information systems for accurate forecasting and for measuring and evaluating business activity and employee performance.
    • Identify and analyze sales and support trends and drive business improvement initiatives.
    • Reduce costs by improving support issue management and resolution.
    • Enhance sales productivity and increase revenues through sales process automation.

Apprise® is a registered trademark of Apprise Software, Inc.

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